Analyzing an image Essay Example | Topics and Well Written Essays - 1000 words - 1

Analyzing an image - Essay Example An ad persuades or turns off potentials buyers. Toyota Camry commercial entails strong, credible, and attractive message for the probable target market. Largely, the message crafted in the ad is effective. The ad involves different photos, clear messages, events, and geographic features that appeal to the relevant customer senses. For example, the advert encompasses the entreaties to pathos, logos, and ethos. The selection of language and phrases in the ad significantly influences the viewer’s emotional appeal, emotional response, thus enhancing the efficiency. Particularly, broken bridge and phrase, which highlights that a single bold choice opens other opportunities for advancement, is effective, context specific, and provides motivation for the buyers and users of the car. The ad involves the use of clear structures, colorful pictures, and information that offers consistency for the audience. Furthermore, the interplay of the highlighted events such as dog rescue, bridge, and escape with evidence offer distinctive claim and enable the buyers to make logic reasons. The broken bridge, relaxed female and the rescued dog supports the precision of Toyota products in all terrains across the world. By observing and reading, the bold letters emphasize importance of the vehicle. Hence, the ad provides a clear message of dependability, sincerity and durability of Toyota Camry spells out. Besides, ethos emanates the posters appealing style of dispatch and tone. Thus, the ad provides viewers with opportunity to visualize the actual car and make comparisons of the past, present and future replicas. The approach suggestively guides sound decision-making process when purchasing the car. In this context, the picture of the girl shows audacity in pursuit of a beneficial outcome. Hence, the picture translates that Toyota Camry improves livelihood and performs better than competing car

Organisational Behavior Essay Example | Topics and Well Written Essays - 2250 words

Organisational Behavior - Essay Example The second point of view of the organizational study is the macro study of the organization where the study is aimed at taking a general point of view of the whole organization. Macro point of view is also especially interested in how different organizations survive in changing conditions and how they learn to adapt to these changes, it focuses specially on the systems and people that help the company make a transition from this stage to the next one. Organizational studies can play a really important role in the development of an organization because it has all the ingredients that would give the employers the power to mould their workers in to a work force which is an ideal one for them and for this very reason it has been criticized by many because it is viewed as a tool by which employers control their workers in fact the case is totally different because organizational studies are designed to benefit the employees as well as the company that they work for. Organizational studies being a form of social science the over riding goal is to achieve a level where the employee can control the environment around him and should also be able to predict what is going to happen next due to the decisions being taken within the firm or the company. Since this paper aims to tackle both the macro and the micro side of the field of organizational study, macro should be dealt with first. Culture Culture is one of the most under rated portion of any company but the companies that have reached the top or those that are considered the most successful ones have never neglected this side of their corporate environment because it is in fact one of the most important things in the corporate sector. This is so because the culture defines how the employees of a firm behave and this behavior is what is important to the field of organizational behavior because people shape up an organization and their behavior shapes up the behavior or the direction of the company. The criteria for judging employees behavior or the culture of the organization is basically to check and see whether the policies that have been drafted are implemented or not and if they are with what regularity and what level of strictness is followed. The policies should be applicable to every one because if it does not then there would be clear cut discrimination and this would be the first fault line that would bring th e company down. The role of policies is to determine, to give direction to the employees of the company so that they may be able to ascertain certain things and these policies should be for every one, they should be implemented at all levels and no discrimination should be done on the basis of seniority, sex, cast or religion. This promotes healthy learning environments and people that are much friendlier and like each others company because they are being treated equally by the company and this promotes healthy working environment which is very important if a company or an organization has to grow and grow continuously and exponentially in every sense of the word growth. If such an environment is produced in the organization there would be automatic transfer of responsibility on every one to a certain degree, the role of the HR